CleverSolar
Clever Solar is a photovoltaic SaaS company revolutionizing solar operations through real-time digitalization. The goal of this rebranding project was to create a modern, scalable identity that reflects their evolution into a global Photovoltaic 4.0 leader—combining innovation, precision, and sustainability.
CLIENT
CleverSolar
SERVICE PROVIDED
Brand Identtiy and Guidelines
TIMELINE
4 Weeks
The Challenge
Clever Solar’s previous identity no longer represented their technological capabilities or global ambitions. The brand needed:
A clearer SaaS-focused positioning
A modern and cohesive visual identity
Stronger communication of their ROI-driven value
A scalable system suitable for international expansion
A cleaner, more professional presence to attract investors, partners, and enterprise clients
The Solution
We developed a full rebranding system that aligns Clever Solar with its mission and future growth:
A clean, tech-forward visual identity rooted in precision and sustainability
A refined brand voice that communicates clarity, confidence, and innovation
A streamlined naming system (“Clever Solar”) for better global readability
A cohesive design language inspired by SaaS simplicity and photovoltaic efficiency
Scalable brand assets for digital, print, and international applications
Results & Impact
A modern identity that positions Clever Solar as a leader in Photovoltaic 4.0
Stronger brand recognition and clearer communication of value
Improved alignment between visual identity and product sophistication
A future-proof brand system ready for global growth
Positive internal and external response from teams and stakeholders
Client Review
“We are very happy with the result. The new identity created for Clever Solar is strongly aligned with our vision and where we aim to position ourselves as a SaaS company in the photovoltaic sector. It truly reflects the direction we want to take moving forward.”
— Nicolas, Clever Solar
